Lunch+Learn: Branding

Learn how to build your business's brand identity, story, and style to instil trust and loyalty in your customers.

Your business already has a brand, it’s who you are, and what people think of you. Brands launch and grow but their identity and communications don’t always reflect how they want to be perceived. Bill Wallsgrove, founder of Brandad, shares his decades of experience to help you build your brand identity, story, and style to instil trust and loyalty in your customers.

What you'll learn‍

• Why brand matters to your business
• What makes a strong brand
• How a brand strategy can help you market successfully

Who should attend

• Start-ups planning their go-to-market
• New businesses seeking their first customer
• Established businesses seeking customer loyalty
• Marketers with underwhelming results from their campaigns

About Lunch+Learn

• Lunch+Learn is a monthly series at Plus X Innovation designed to support the growth of entrepreneurs, founders, and scaling businesses.
• Each session brings practical learning, expert advice, and real-world examples across various topics relevant to the challenges of today’s businesses.
• Whether you're looking to scale, improve leadership skills, or understand key funding routes, these sessions are tailored to provide actionable insights you can apply right away.