Making Customer Centricity a Reality

Business success today is dependent upon how well people, systems and customers are managed. When they work together they positively impact the P&L.To improve performance, increase sales and deliver a superior customer experience, you need to have the right business capabilities, people competencies and customer management techniques in place.Improve the quality of your customer relationshipsGrow your share of value within existing customersImprove organisational and channel efficiencyGain new customers and turn them into profitable relationshipsKeep and develop your people to deliver your customer promiseWe help you to identify what’s failing and develop tools and skills to deliver the experience that your customers want and need.

Customer Attuned Ltd

Customer Centricity is a term that has been around for many years, but what does it really mean in a B2B environment?

Customer Centricity is a term that has been around for many years now, with customer experience and customer focused strategic objectives appearing in many organisations’ vision/purpose statements, desired cultures, strategies and transformation plans. But what does it really mean in a B2B environment, what are the mutual benefits, and how might being more customer centric help you reorient your business to the emerging post-pandemic customer landscape? We will address the topic via a facilitated discussion with a panel made up of two representatives from very different sectors plus our own resident expert on the subject, who can contribute knowledge and experience from hundreds of engagements and assessments with clients from numerous different sectors across the world. This will be followed by an interactive Q &amp; A, and because this is such a big strategic subject we will also hold the session open for an optional extra 30 minutes for a post-session discussion (i.e. 10.30 – 11am). Our panellists will be:<ul><li>Louise Evans, Head Of Customer Experience at UCAS</li><li>Paul Willoughby, Head of Insight &amp; Strategy Research at Beazley Group Ltd (Lloyds market specialist insurer)</li><li>Peter Lavers, Director of Customer Attuned and one of the world’s top influencers in the subject (Featured in: CX Magazine “Top CX professional”, SAS Collaborator, and “Who’s Who in CRM” listing).</li></ul> Our discussion topics will address three critical questions:<ol><li>What does customer centricity mean to your business?</li><li>Has the pandemic accelerated or hampered your customer centric strategy?</li><li>What obstacles have you faced and overcome (or are still grappling with) in making customer centricity a reality, and how are you measuring your progress and outcomes?</li></ol> Register today to save your place.

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Making Customer Centricity a Reality

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Making Customer Centricity a Reality

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