Do I need a EuroShop ticket to enter the event?

Yes—you will need a EuroShop ticket to attend this event. You may join with a 1-day ticket, a 2-day ticket, or a season ticket. We’re happy to provide a 1-day ticket for a reduced price. Please contact marketing.emea@scala.com to request your reduced ticket.

What is the best route to go to the event?

The Conference Center is located near Entrance South, between Halls 1 and 3. Please follow the “CCD” signs. A detailed route description will be included in the email you’ll receive the week before the event.

Making Digital Creative Count in the Aisles

By STRATACACHE

Overview

What should retailers and brands be aware of in order to maximize creative capabilities of the in-store space?

In-store digital retail media presents a huge creative opportunity for advertising but many brands and retailers are still not utilizing this highly-charged space to its full potential.

Including examples of best practices and a look at what technology can offer retailers and shoppers by way of personalization and relevancy, this panel will explore what retailers and brands should be aware of in order to maximise creative capabilities of the in-store space.

Check out the latest agenda & speakers here

Category: Business, Media

Good to know

Highlights

45 minutes
In person
Paid parking
Doors at 11:50 AM

Refund Policy

Refunds up to 7 days before event

Location

CCD Congress Center Düsseldorf - Düsseldorf Congress

Stockumer Kirchstraße 61

40474 Düsseldorf Germany

How do you want to get there?

Driving Public transport Biking Walking

Agenda

9:30 AM - 10:00 AM

Chris Riegel Opening Keynote

10:00 AM - 10:45 AM

What is Powering In-Store Retail Media?

11:00 AM - 11:45 AM

Proving the Power — Measurement in In-Store Retail Media

Frequently asked questions

Organized by

STRATACACHE

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