Pitch Perfect: Develop your 60-Second Elevator

Are you stuck for words when networking? Get choked when asked ‘what do you do'? Feel you missed an opportunity after your 60 seconds?

We’ll use Simon Sinek’s ‘What, How, Why’ to work through:

• A context your listener will understand

• An expression of how you do what you differently, and…

• An emotive reason why do it that way, or/and why your listener should engage.

You’ll leave the workshop with a methodology to develop your own elevator pitch and a draft to work on.

Topic: Pitch Perfect: Develop your 60-Second Elevator

Date: Thursday 18th June 2026

Time: 10:30am - 12:00pm

Delivery Method: Online via Zoom

Agenda

1. Introductions

2. Example of a model elevator pitch

3. Analysis of a model elevator pitch

4. Your ‘What, How, Why’

5. Translation into an elevator pitch

6. The use of ‘pains’

7. Sharing our draft pitches

--

This workshop is delivered as part of the Business Ready programme to support tech-based and knowledge intensive businesses, with high growth potential based in Warwickshire.

Business Ready is delivered by University of Warwick Science Park on behalf of Warwickshire County Council. It is part of the Warwickshire Business Growth Service and funded by Warwickshire County Council and UK Government.