Oct

Plum Workshop : Write-It-Right (weekly for members only)

by Sister Snog

£0 – £13.37

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Date and Time

Mon, 26 October 2020

13:45 – 15:00 GMT

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Online Event

Refund Policy

No Refunds

Event description

A forum where Sisters sit in the hot seat to deliver actionable business nuggets based on their area of knowledge, know-how and expertise.

About this Event

The Knowledge Bank represents the breadth-&-depth of knowledge, know-how, expertise and experience within Sister Snog. It’s like a bank the where the deposits are a currency of entrepreneurial wisdom and withdrawals are business insights.

Everyone at Sister Snog is an expert or leader or pioneer or change-maker or innovator brimming with passion-&-purpose. Which means the breadth and depth of skills, know-how, knowledge, expertise and experience is mind blowing. Plum Workshops are a release for that wisdom and those insights.

Held weekly. On a Monday after lunch between 2pm - 3pm. Each 60 minute Plum Workshop is facilitated-&-moderated by the heart-&-soul of Sister Snog with hands-on modules delivered with panache by Sisters.

Photo credit : Peter Pryharski www.unsplash.com

October's #plumworkshop deep dives into wordsmithery. It demonstrates the role the written word plays in business boosting, brand building, profile raising, headline hitting, story-telling, programme creating & presentation crafting. Not forgetting being an SEO traffic magnet.

Great copy works hand in hand and connects the reader with great ideas. Copy that's original. Copy that pushes all the right buttons from magnetic headlines to punchy paragraphs can elevate businesses and brands and give them wings. It can make websites a Google magnet. And transform products into must-buys and services into must-haves.

Sisters will be stepping into the spotlight to give guidance & direction on how to:

RELEASE the book within and go to bed as a budding author and wake up as published author

TAKE an idea for an outrageously ambitious mentoring programme & document the steps to reality

CRAFT a bio that will open doors across all the media channels & get the press to fall in love with you

MAKE your copy powerful, persuasive and pervasive

At the end of the four Monday afternoon sessions, Zoomsters will become copy connoisseurs. And just like Goldilocks, they'll know the difference between copy that's not too short, not too long but just right and what it takes to make Google lap it up like a saucer of milk.

This event is exclusively for members only

Schedule

To ensure attendees are fresh-&-focused & have time to digest the information-&-knowledge, #plumworkshops are spread out and this month consist of 4 x 60 minute sessions over 4 consecutive weeks. Please read the Zoomsters Virtual Etiquette Guide before zooming in.

13:45-15:00 : Monday 5th October : The book inside : Mindy Gibbins-Klein : Every book starts as an idea that morphs into a message that turns into a book that boosts the brand of the author

13:45-15:00 : Monday 12th October : Pathway-to-Success : Marsha Powell : A mentoring programme that's matched 50 mentors with 50 mentees to ignite a fire

13:45-15:00 : Monday 19th October : MY Media Bio : Caroline Joynson : Tick the boxes that need ticking to get YOU ready to pitch for any-&-every delicious media opportunity

13:45-15:00 : Monday 26th October : Ghostly grammar & spooky sentences : Klementyna de Sternberg Stojałowska : Lessons about how to write copy that gets read, quoted, shared and applauded

Photo credit : Yolande De Vries www.yolandedevries.photography

Format

Pre-Event : The guest list will be sent to all attendees one working day before the #plumworkshop.

13:45 - 14:00 : Waiting room open

14:00 - 14:05 : Hello & introductions

14:05 - 14:45 : In the Hot Seat

14:45 - 14:55 : Q&A

14:55 - 15:00 : Close & au revoirs

Post -Event : Follow-up questionnaire will be sent out after each session.

Zoomsters' Virtual Etiquette Guide

Zoom security : As a result of Zoom tightening up their online security all attendees must first enter the waiting room and be invited into the event by the host. The waiting room will be open 15 minutes before the start of the event. A chance to say hello to before the #plumworkshop starts.

Tick-tock-time-keeping : Be respectful of fellow Sisters by zooming in on time (or even 5 minutes early), being present at your desk (and not on the move in a car) for the duration of the zoom and don't do a disappearing act before the session has finished.

Start-&-finish : Zoom-in promptly for the session. The waiting room opens at 13:45 and the Plum Workshop starts at 14:00 on the dot. And unless you've left the iron on don't vanish unexpectedly. Remember to sign out or leave the meeting when the session is finished.

No show on the day : If you can't make it please be gracious-&-respectful and let us know by sending Annie a quick text on 07899 950 844 so she knows not to expect you.

No admission : To prevent disruption to #virtualfirstfriday the Zoom Room will be locked at 14:10.

Present-&-correct : As #lockdown means we're only see a few faces on a daily basis - the Plum Workshops are perfect to feel part of the clan. Keep your video on live so there's a full house of familiar faces to kick off the day. However, if you're having a bad hair day - no problem - as you can be hidden, listen and still feel part of the Tribe.

Shadows-&-halos : Avoid back lights from bright windows and make sure you have good lighting on your face so you can be seen clearly.

The right angle : Adjust your camera to be at around eye level & take note of the angle of your laptop screen if using the built-in camera.

Optimise the experience : Shut down applications on your computer to keep the video optimally functioning & use a headset with an external mic for best hearing and speaking capabilities.

Snacking-&-slurping : Bring a cuppa but keep the snacks in the snack tin.

One at a time : Mute the microphone when you're not speaking & avoid talking over others (lower left corner of the screen) If you want to speak, put your hand up use the raise hand feature that is available at the bottom centre of your screen.

Delicious distractions : Bring a notebook to jot down words of wisdom, #ahamoments and questions but don't start on the shopping list or answer emails or send texts.

Question time : Use the chat to share questions.

Social sharing & storytelling : Make sure you're following all Sisters attending. The guest list will have Twitter & Instagram details. Feed the social buzz across your fave social platforms. Tag & mention & comment to boost the social sizzle.

Address the Sisters : When you're speaking or presenting look into the camera & avoid the floor.

Pets : Animals keep us human so well behaved pets welcome. Parrots, parakeets, mynah birds or budgies however may be overly noisy.

Important information about timings & attendance

Who can book : Kitten or Killer Heel members of Sister Snog only. Sisters-in-Waiting. Sisters. Big Sisters. Really Big Sisters. Body Doubles.

Booking closing date : Bookings for the Write-It-Right Plum Workshop close one week before. After that time Sister Snog operates a waiting list.

Kitten Heel Member refund policy : Payment in full is required to secure & confirm the booking. Once payment has been made, Sister Snog does not offer refunds. Kitten Heel Members who are unable to attend may send a substitute i.e. Body Double or another Sister.

Kitten Heel Member cancellation policy : Sister Snog requires at least four working days' notice to cancel this event booking. The notice MUST be by email to annie@sistersnog.com & be acknowledged by Sister Snog.

Killer Heel Member cancellation policy : Sister Snog requires at least four working days' notice to cancel this event booking. The notice MUST be by email to annie@sistersnog.com & be acknowledged by Sister Snog.

Date and Time

Mon, 26 October 2020

13:45 – 15:00 GMT

Add to Calendar

Location

Online Event

Refund Policy

No Refunds

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Plum Workshop : Write-It-Right (weekly for members only)

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