Purpose 2.0: What next?

GOOD is a purpose-driven creative agency.Our work, works for everyone. We work with brands and charities to create a shared vision of a better world.If you would like to get involved in future events we would love to hear from you.hello@goodagency.co.uk

GOOD Agency

For brands navigating a landscape marked by moral confusion, accusations of ‘woke washing’ and polarised audiences, it is increasingly challenging to know ‘what next’ for Purpose. In this event, we uncover why these challenges demand a fresh perspective, explore what Purpose 2.0 looks like and recommend how brands can act with urgency. We will be joined by positive impact consultancy, Greenheart, to discuss how to future-proof your brand whilst creating value for people, planet and shareholders. And we reveal the &#x27;10 Pitfalls of Purpose&#x27; that might be holding you back.*﻿Please note this event is for brands and charities only.

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Purpose 2.0: What next?

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Purpose 2.0: What next?

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