First impressions count: make an impact with your web copy.

Topics Covered:

• Top tips for creating powerful, compelling content which captures and retains visitors

• Using the right words to drive sales

• Tell stories with your web copy

About Francesca:

Francesca is a trained journalist and ex-Chief Reporter turned freelance copywriter. Over the past four years she has run the marketing programme for a national charity, helping generate hundreds of thousands of pounds in donations through persuasive and compelling copy.

Since going freelance she has been working with small businesses to improve their written content, be that web copy to drive sales, social media posts to increase brand awareness or blog posts to improve SEO.

Visit Mapp Marketing's website at https://mapp-marketing.com/