Running a Promotional Campaign

Learn how to effectively run a promotional campaign

A promotional campaign is a planned series of activities that raises awareness of your organisation, and event or a specific issue affecting the people you support. In this training, you will learn how to plan, deliver and evaluate a promotional campaign.

What we’ll cover:

- Planning: How to use a campaign plan template and what to include

- Delivery: How to deliver a successful campaign with a small (or no) budget, top tips to maximise reach and engagement

- Evaluation: What to measure, and how to measure it

At the end of the training, you’ll have lots of free resources you can access as well as templates to help you get started.

Please note: A maximum number of 2 people per organisation can attend.