Sales Activation: How to Sign-Up Your First or Next Client

Sales workshop with Lisa Yelland.

Stop waiting. Start selling.

Most business owners at BIPC aren't at capacity - not because their offer isn't good enough, but because they're waiting for clients to come to them instead of creating sales conversations.

This workshop changes that.

This is NOT a lecture. This is implementation.

You'll leave this room with:

✅ Your 10 warmest leads identified
✅ Personalised messages written and ready to send
✅ A 7-day action plan to book 3 sales calls THIS WEEK
✅ A simple 5-question framework for calls that convert
✅ The confidence to reach out without feeling pushy

What We're Doing Together:

• Identifying who in your network is already warm (no cold outreach needed)
• Writing messages that start conversations naturally (no sales scripts)
• Planning your next 7 days so you actually book calls this week
• Practising the questions that convert calls into clients
• Handling the fears holding you back from reaching out

This Works Whether:

• You have clients but aren't fully booked → activate your warm network
• You're looking for your first client → validate your offer through market research calls
• You've been "too busy" to sell → get a system that takes 15 minutes a day

What Makes This Different

This is hands-on and results-focused. You're doing the work IN THE ROOM with support. No "I'll implement this later" - you're walking out with messages ready to send and a plan for the week ahead.

About Lisa

30 years in sales. 2,000+ high-ticket sales calls. Zero pushy tactics. Lisa teaches sales processes that feel aligned and confident - perfect for service-based business owners who want to sign more clients without compromising their values.

Interactive workshop. Bring your laptop/notebook. Come ready to work.

Let's get some sales conversations happening.

More about your trainer

Lisa Yelland is an award-winning Sales Consultant & Trainer with 32 years of experience. As a top salesperson in Europe in corporate sales, she's closed millions in revenue throughout her career, including £1.7M on high-ticket sales calls in just the past 4 years. Lisa helps founders and teams sell confidently through proven systems built on human connection - no pressure tactics, no sleazy methods.

Workshops are free for all aspiring entrepreneurs, start ups, and small businesses in the West of England Combined Authority region. All events are funded by the West of England Mayoral Combined Authority through the UKSPF.

FAQs

Will there be refreshments?

Tea and instant coffee will be provided in the meeting room. Bristol Central Library has a cafe with a range of other refreshments for purchase.

What is your refund policy?

BIPC Bristol events are free, but places are limited and events can be oversubscribed. If you no longer wish to attend the session, when possible please give two working days’ notice by email or cancel on Eventbrite.

Can I attend if I am not a member of the library?

Any Bristol-based business or person with a business idea is welcome, but we always recommend joining the library as it is free and makes our business databases, books, and e-books easy for you to access.

What are the parking and accessibility provisions at Bristol Central Library?

Please see the Bristol Central Library website for information about visiting the library.

How can I find out about BIPC Bristol news and upcoming events?

Follow us on Eventbrite and also on LinkedIn and Instagram. For more information on BIPC Bristol see our web page: https://www.bristol.gov.uk/BIPC