SEO for Content Writers: Blue Array Training Course
Learn SEO-driven content strategies to boost rankings, drive traffic & optimise performance in this hands-on training.
Perfect your SEO-driven content writing 💡
Want to create content that ranks, drives organic traffic, and performs well in search results? SEO for Content Writers is a hands-on training course designed to equip you with the skills to optimise content effectively and identify new content opportunities.
What you'll learn
✅ How to optimise existing pages for better rankings.
✅ Techniques for finding content opportunities through keyword research.
✅ The difference between pillar and hub pages in content strategy.
✅ Writing with search intent and SERP features in mind.
✅ Understanding E-E-A-T and its impact on content quality.
✅ How to measure content success and fix underperforming pages
Plus, a live Q&A session to address your specific challenges!
Course agenda 👇
On-Page Elements
- Reviewing existing pages & improving optimisation.
Identifying Content Opportunities
- Keyword research & content planning.
- Using content templates for structure.
- Understanding pillar vs. hub pages
Considerations When Writing Content
- Checking the SERP before writing.
- Targeting SERP features.
- Applying E-E-A-T principles.
Measuring Performance
- Defining success metrics for content.
- Identifying & fixing underperforming content.
Q&A Session
- Get answers to your SEO content challenges!
Who should attend? 💭
Content Writers, Editors, Marketers & SEO Professionals looking to enhance their content strategy with SEO best practices.
Meet your teacher! 👋
This course will be led by Chloe Smith, Strategic SEO Lead at Blue Array.
With expertise in SEO content writing strategy and optimisation, Chloe will guide you through key concepts, best practices, and actionable insights to help you succeed.
🗓️ Thursday 24th April 2025
⏰ 10:00 am - 1:00 pm
📍Virtual
Limited spots are available—register now!
Learn SEO-driven content strategies to boost rankings, drive traffic & optimise performance in this hands-on training.
Perfect your SEO-driven content writing 💡
Want to create content that ranks, drives organic traffic, and performs well in search results? SEO for Content Writers is a hands-on training course designed to equip you with the skills to optimise content effectively and identify new content opportunities.
What you'll learn
✅ How to optimise existing pages for better rankings.
✅ Techniques for finding content opportunities through keyword research.
✅ The difference between pillar and hub pages in content strategy.
✅ Writing with search intent and SERP features in mind.
✅ Understanding E-E-A-T and its impact on content quality.
✅ How to measure content success and fix underperforming pages
Plus, a live Q&A session to address your specific challenges!
Course agenda 👇
On-Page Elements
- Reviewing existing pages & improving optimisation.
Identifying Content Opportunities
- Keyword research & content planning.
- Using content templates for structure.
- Understanding pillar vs. hub pages
Considerations When Writing Content
- Checking the SERP before writing.
- Targeting SERP features.
- Applying E-E-A-T principles.
Measuring Performance
- Defining success metrics for content.
- Identifying & fixing underperforming content.
Q&A Session
- Get answers to your SEO content challenges!
Who should attend? 💭
Content Writers, Editors, Marketers & SEO Professionals looking to enhance their content strategy with SEO best practices.
Meet your teacher! 👋
This course will be led by Chloe Smith, Strategic SEO Lead at Blue Array.
With expertise in SEO content writing strategy and optimisation, Chloe will guide you through key concepts, best practices, and actionable insights to help you succeed.
🗓️ Thursday 24th April 2025
⏰ 10:00 am - 1:00 pm
📍Virtual
Limited spots are available—register now!