Setting Up Your Online Shop (A Beginner's Guide)

About the speaker 

With over ten years of experience in website development, typography, photo management, art direction, and digital design, Beth creates visually stunning campaigns that resonate with audiences and deliver real results. As a passionate and innovative professional, she always brings fresh ideas to the table. Her education includes a First Class Bachelor of Arts (BA) in Art and Design from the University of Central Lancashire, where she honed her natural talent and developed a keen eye for detail.

About the workshop

Who is this for?

Anyone who wants to sell products or services online but doesn’t know how to get started. This workshop is for absolute beginners – no tech skills or experience needed!

What you’ll learn:

• Choosing the right platform – Etsy, eBay, Shopify, or WooCommerce?
• Setting up your online shop – adding your business name, logo, and branding.
• How to list your products properly (titles, descriptions, pricing, and images).
• Setting up payments so you can accept money online (PayPal, Stripe, bank transfer).
• How to calculate shipping costs and set up delivery options.
• The 3 biggest mistakes new shop owners make (and how to avoid them!).
• Promoting your shop – simple marketing strategies to get your first customers.

What you’ll walk away with:

• A step-by-step setup guide for launching your online shop.
• A starter product listing with a properly written description and pricing.
• A plan to get your first sales using simple, free marketing techniques.
• Confidence to manage your shop without needing technical knowledge!

Bonus: Live demonstrations – we’ll walk through creating an online shop in real-time!

This workshop is designed for complete beginners, breaking down every step into easy-to-follow actions. By the end, you'll be ready to launch your online store and start selling.

Find Populi Media

https://populimedia.co.uk/about/

About us

TownSq Spaces is a certified B Corp with a reputation as a leader in helping entrepreneurs thrive - through a mix of in-person and online activities, consistently delivering impactful results.

We operate a growing network of coworking spaces, home to over 1,000 members, fostering thriving entrepreneurial communities across the UK. Head to TownSq.co.uk to find out more about what we do.

Need a hand? 

Contact us on workshops@townsq.co.uk