Each workshop will be informal, interactive and allow participants to put into practice what they've learnt. As well as adding to their knowledge and skills, participants will also have the chance to network and share their challenges and experiences with those in similar roles.

The workshops will be held at BioCity in Nottingham and will include a free lunch.

Maximising PR Content

Thursday 27th June 9.30-1.30

This workshop will provide you with tips and advice on identifying, connecting and engaging with the most influential journalists and audiences as well as digital PR tools to use.

Creating a compelling brand

Thursday 19th September 9.30-1.30

Your brand is so much more than just your logo, it's everything you stand for and is important for differentiating yourself from your competitors. For this workshop, we have collaborated with our design partners, Reach Marketing and will focus on the importance of branding, tips for getting buy in from stakeholders, tools to develop your brand position and more.

Internal communications

Thursday 17th October 9.30-1.30

Organisations spend large amounts of money and resources on their external relations and communication but often routinely neglect their internal marketing and communications. This workshop will cover why internal communications are important, tips for overcoming key challenges, tools to communicate more effectively and real life examples of internal comms.

Marketing planning

Thursday 14th November 9.30-1.30

This workshop provides participants with an overview of the key fundamentals of marketing strategy and planning with practical tools and tricks, how to measure effectiveness and ROI and setting objectives.

Book onto all four workshops and save £200. Choose the 'Marketing and PR package' in the ticket selection.

To find out more about the workshops, please click here.