Skillbuilders: How to think like a comms pro

This two and a half hour online training session will be a whistle-stop tour of the whole strategic process.

Are you thinking of making the move into communications?

If you’re a journalist considering a change, a freelancer looking for new opportunities or just early in your career, this Lockdown Skillbuilder will get you thinking like a seasoned comms pro.

This two and a half hour online training session will be a whistle-stop tour of the whole strategic process – from setting goals, understanding audiences and developing messages, to deciding channels, planning content and measuring success.

Seasoned comms trainer Simon Williams is our tutor. Simon teaches digital and campaign communications at Cardiff University’s School of Journalism, and is a freelance journalist specialising in environment and outdoor activities. With nearly 20 years experience of online editing, design and development, and 8 years as communications manager for Friends of the Earth Cymru, Simon now provides communications strategy consultancy and training. Find out more about Simon at www.communicatingcauses.co.uk