Taking it Beyond Trade: How the Full Potential of In-Store can be Unlocked
What is holding in-store RMNs back and what should change to ensure the channel is easy to access, assess and optimize in order to unlock la
In-store digital works as a marketing channel but what do agencies and brands need in order to make the most of the in-aisle opportunity?
This honest discussion will highlight what is holding in-store retail media back and what needs to change to ensure the channel is easy to access, assess and optimize in order to unlock larger marketing budgets.
What is holding in-store RMNs back and what should change to ensure the channel is easy to access, assess and optimize in order to unlock la
In-store digital works as a marketing channel but what do agencies and brands need in order to make the most of the in-aisle opportunity?
This honest discussion will highlight what is holding in-store retail media back and what needs to change to ensure the channel is easy to access, assess and optimize in order to unlock larger marketing budgets.
Good to know
Highlights
- 45 minutes
- In person
- Doors at 2:50 PM
Refund Policy
Location
CCD Congress Center Düsseldorf - Düsseldorf Congress
Stockumer Kirchstraße 61
40474 Düsseldorf
How do you want to get there?
Agenda
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Chris Riegel Opening Keynote
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What is Powering In-Store Retail Media?
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