The 6 elements of Sales #3 Price Conditioning

It's no good pitching to skint people and waiting until the end of the pitch to find out they have no money. BUT it happens all the time.

It's just demoralising and it makes you think you're doing something wrong. It's not your pitch, it's not your products - it's just poor price conditioning from the off.

Finally - here's a workshop to show you how to NEVER be told "I can't afford that!"

This workshop is for anyone who sells products and services and is told "We cannot afford it"

Price Conditioning is so important because you set realistic expectation on the prospect from the start.

I cannot stress enough how important price conditioning is. I want people to think they're getting an amazing deal when i finally deliver the price. the only way that will happen is if I condition them from the start.

From this Masterclass you will discover how to:-

Build trust and transparency

Pre-qualify buyers and liars

Strengthen percieved value

Speed up decision making

There are certain words and phrases you can use to differentiate yourself from the competition. In Qualifying we looked at ruling out those who really don't want your products, or were simply kicking tyres. Now, we have to ensure the ones who slipped through the net, want to pay top dollar (OK, Pounds) for your goods.

A key question to ask in the inviting process is this, “Are you looking for the cheapest or the best?”

You never want to be the cheapest, but you do have to be the best.

Here’s why that is so important: -

Everyone else want to sell the cheapest.

You need to convey the highest quality.

Knowledge brings confidence, confidence instills trust.

Effective Price Conditionig will also allow you to:-

Reduce objections

Increase close rates

Shift focus to ROI not expense

By improving your Price Conditioning strategy, you will buiuld your confidence in presenting.

Numbers are limited so book now to avoid disappointment.