Email marketing remains one of the most powerful and cost-effective ways to connect with your audience, build relationships, and grow your business.
Yet many small businesses and startups either overlook it or don’t know where to begin.
Join us for this 90-minute webinar where we’ll cut through the noise and give you a clear, practical introduction to email marketing.
Topic: The Basics of Email Marketing
Date: Friday 26th September 2025
Time: 10:00am - 11:30am
Delivery Method: Online via Zoom
You’ll learn:
✅ Why email marketing still works — and how it can transform your business.
✅ How to choose the right platform for your business (Mailchimp, Klaviyo, and others).
✅ What makes an email effective — design, content, and timing.
✅ How to measure campaign performance and know what’s working.
✅ Simple ways to grow your audience and stay compliant.
This session is designed for small business owners, startups, and larger organisations who want to better understand email marketing before investing time, money, or professional support.
By the end of the session, you’ll leave with a clear action plan and the confidence to create (or improve) your first campaign.
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These workshops are delivered as part of the Business Ready programme to support tech-based and knowledge intensive businesses, with high growth potential based in Warwickshire.
Business Ready forms part of the Business Growth Warwickshire programme. It is delivered by University of Warwick Science Park on behalf of Warwickshire County Council.
