In a world where we’re more networked with – and yet remote from – each other than ever before, sharing your creativity with others online can be a lifeline that enriches your connection with a new community, and might just become the start of your next career move.

Whether you want to showcase your writing or photographs, or promote a cause that’s important to you, a blog is a great way to communicate your passion with the world. If you’re thinking about creating a personal website, or want to improve the one you’re working on, don’t miss out on this fun evening seminar with award-winning blogger and entrepreneur Charly Lester.

In the space of just one evening, you’ll learn best practice for running a successful blog, as well as receive valuable tips on how to generate income from your site and build a loyal following.

This lively evening class includes opportunities for you to get feedback on your idea for a blog, as well as plenty of time for Q&A. Tickets are limited, so book your place now and get your blog idea out of your head and onto the web.

Course Content

• What are the benefits of starting a new blog or website?
• Best practice for creating and running a blog
• Advice on how to run a blog as a business
• Becoming a professional blogger and monetising your blog
• How running a personal blog can have a positive impact on your career
• Practical exercise: attendees have the opportunity to present their blog idea to the group and receive constructive feedback
• Q&A: an invaluable chance to pick the brains of a professional blogger

This course is for ...

• Beginners with a passion, cause or creative practice, who want to learn how to share this effectively with a wider audience.
• Anyone with an existing blog – or idea for a blog – that wants advice on growing their following and how to start generating an income from their work.
• Please come prepared to tell the class about your blog idea, or briefly discuss the project you’ve already started working on. During the class, attendees will be encouraged to discuss their idea for a blog or personal website.
• Please note that this class includes presentations and interactive discussions – it does not require any software experience or feature technical training. To learn how to create a website for your blog, we recommend also attending our ‘How to create a Wordpress website in a day’ workshop.

Tutor Profile

Charly Lester is the cofounder of Lumen, a dating app for over 50s. She recently received a £3.5m investment from the owner of Bumble, and her previous companies include the international annual Dating Awards; and A League of Her Own, an organisation designed to encourage female entrepreneurship.

Course Details

• Date: Wednesday 3 November 2021
• Time: 6.30pm-9.00pm (GMT)

6.30pm GMT | 7.30pm CET | 10.30am PT | 1.30pm ET

This masterclass is available globally. If you are joining us from outside the United Kingdom, please use this time zone converter to check your local live streaming time.

You will be sent a link to the webinar two hrs before the start time. Please email masterclasses@theguardian.com if you have not received the access link within one hour of the scheduled start time.

All Guardian Masterclasses are fully accessible but please contact us at masterclasses@theguardian.com if you have any queries or concerns.

Full course and returns information on the Masterclasses website