TikTok for beginners

Becs Bate is a social media trainer/consultant and founder of The Social Flock, a social media support group, empowering businesses to create consistent and compelling content.  She has trained over 800 businesses in the last five years achieving fantastic results through organic reach with the clients she’s supported, receiving over 140 five star reviews.Her strategy is to focus on the target audience, not going for viral posts or collecting followers. It’s about getting business by building relationships and building communities.Prior to Social Media Executive, she worked for Nomad Games, increasing their Social Media community from 400 to over 20,000 in 3 years. These were highly targeted followers and fans that repeatedly bought from Nomad Games and were loyal supporters of the brand.Becs works with organisations large and small, ranging from delivering LinkedIn training to sales teams at Jungheinrich, a global folk lift truck manufacturer, to training members of the British Dietetic Association (a professional association for UK dietitians), many of which are sole traders.She’s delivered workshops on behalf of Manchester Metropolitan University, Chester University and  Warrington BID, been invited as a delivery partner for TEDx Warrington, spoken at over 60 business events, was a finalist FSB North West Awards 2022 and the UK Social Media Awards 2020.Becs@SocialMediaExec.co.uk    07791 443324

Social Media Executive Ltd

How to use TikTok to market your business

How to Use TikTok to market your businessWho is this workshop for?This training is designed for businesses and entrepreneurs who want to harness the power of TikTok but are struggling with low visibility, poor engagement, or uncertainty about what to post.Whether you’re new to the platform or have a TikTok account but aren’t seeing results, this workshop will guide you through the essentials to start attracting followers and potential customers.How is the workshop delivered?• Four live sessions (1 hour per week for four weeks)• Delivered on Zoom, allowing you to implement learning in real time• Step-by-step practical guidance, so you can immediately apply techniques and see results• Delivered live on TikTok Based on the latest TikTok updates and trends, ensuring it’s 100% relevantWhat will you learn?Week 1: Understanding TikTok &amp; Setting Up for Success• An overview of TikTok and how it works• Differences between a Personal vs Business account—choosing the right one• Optimising your TikTok profile to attract the right audienceWeek 2: Creating Engaging videos with a high reach• Understanding TikTok’s content formats: Videos, Duets, Stitches &amp; Reposts• How to create and format videos that get a high reach• How to use hashtags and keywords correctly to increase visibility• The best content types for businesses to increase visibilityWeek 3: Growing Your Followers &amp; Engagement• TikTok’s do’s and don’ts—what reduces reach and engagement• The best ways to interact with other TikTok users and attract engagement• How to strategically grow your audience in your target market• How to avoid mistakes that lead to shadow banning or reduced reachWeek 4: Leveraging TikTok for Business Growth• Planning a simple TikTok content strategy for long-term success• How to turn views into leads and customers• Best practices for promoting your business without getting flagged• How to use TikTok analytics to track what’s working By the end of the workshop, you will:✔ Have a fully optimised TikTok profile that attracts your ideal customers✔ Understand how to create videos that gets more views and engagement✔ Know how to grow your followers in a strategic and sustainable way✔ Have a simple but effective TikTok strategy that saves time and gets resultsThis workshop is designed to help you build a strong presence on TikTok, increase engagement, and generate business leads—without spending on paid ads.This is a small workshop (limited to 10 people) designed to help you grow your business through Facebook, it will be delivered over four one-hour Zoom sessions (These can be recorded if you can't make all the dates): <ul><li>29 April 9:30am - 10:30am</li><li>6 May 9:30am - 10:30am</li><li>15 May 9:30am - 10:30am</li><li>20 May 9:30am -10:30am</li></ul>Cost £225ppSee reviews belowThis course can be delivered in-house on dates to suit you, email info@socialmediaexec.co.uk to enquire.

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TikTok for beginners

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TikTok for beginners

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