Turning insight into action: Creating impactful B2B communications

If you’re a utilities and energy marketer that spends your days wrestling with lots of stakeholders, then this event is for you. Stop getting pulled from pillar to post by their different needs and stay focused on the most effective strategies with expertise from our event on 15 July.

With speakers from The Marketing Pod alongside leading energy and utilities specialists, this event will help senior marketers in this sector manage their complex stakeholder environments and create clear, insight-led communications.

Enjoy arrival drinks and food from 4.30pm before the talks begin at 5.30pm.

Marketing leaders from B2B Marketing, the National Energy System Operator and npower Business Solutions will speak about:

• Building strong propositions that connect
• Engaging stakeholders with purpose
• Boosting engagement with smarter B2B marketing
• Cutting through the noise

Expect real case studies, practical takeaways and enjoy an informative panel chat with all the speakers. Plus, all attendees will get a Marketing Foundations Diagnostic.

Space is limited, so make sure you register as soon as possible.

Getting There

Location: The event will take place at: The Exchange, 3 Centenary Square, Birmingham, B1 2DR

Attendance: This will be an in-person only event with no online option.

Travelling by rail: The nearest train station to The Exchange is Birmingham New Street, a short 10-minute walk away. Snow Hill and Five Ways stations are 0.7 miles away, whilst Moor Street is 0.9 miles from the venue. All are within a 20-minute walk of The Exchange.

Travelling by metro: West Midlands Metro takes you directly to Centenary Square from New Street Station/Grand Central. From here, there are only two quick stops until you arrive at The Exchange (stop Library).

Travelling by bus: Centenary Square is served by several bus routes, and the nearest bus stop is Baskerville House.

Travelling by car: Centenary Square cannot be accessed directly by car. Therefore, we recommend putting the postcode of your chosen car park into your satnav, rather than The Exchange’s postcode. The Exchange lies within Birmingham’s Clean Air Zone. You can find out if you need to pay for your vehicle via the GOV.UK website, as well as pay the daily fee (if eligible) after or before your journey. There is no on-site parking at the venue, however, you’ll find plenty of pay-and-display parking nearby. The nearest car park to The Exchange with designated Blue Badge parking bays is Cambridge Street. From here, the venue is just 192 yards away. A good alternative is Paradise Circus multi-storey car park (243 yards away).

Travelling by air: Take a train from Birmingham International to Birmingham New Street, before walking to The Exchange. The trip in total should take you under 30 minutes.

Food

Refreshments: A selection of food options will be available in buffet style along with a selection of drinks.

Dietary Requirements: Please ensure you submit any dietary requirements upon registering; if you have any questions, please reach out at events@marketingpod.com

Access

Access Requirements: The venue is wheelchair accessible, however to enure the best experience, please ensure you submit any access requirements upon registering; if you have any questions, please reach out at events@marketingpod.com

Visit AccessAble for more detailed accessibility information