Utilising insights on your market and customers to build your business

Attend this interactive session to gain a strong understanding of the importance and advantages of knowing your market and customers and how this can be used to strengthen your marketing and build your business.

The session will cover the key areas of your market, how to identify your market size and opportunities as well as how to focus on your target audience and build a customer pen portrait.

Hosted by Business & IP Centre Northamptonshire and delivered by Susie Mitchell of Florence and James Marketing Consultancy.

This event is part of the Build Your Business programme. Find out about the full programme on our website bipcnorthamptonshire.co.uk/buildyourbusiness

This webinar is for people living in the UK only.

Prior to the webinar you will receive an email with the webinar link and details. Please add bipc@westnorthants.gov.uk to your contact's list to avoid our email going into your junk mail.

Following the event Business & IP Centre Northamptonshire will send a feedback form which we would be grateful if you could complete to allow us to monitor the success of our events. This is facilitated by our third party processor Reason Digital Limited.

For enquiries please email bipc@westnorthants.gov.uk

This project is part-funded by the UK Government through the UK Shared Prosperity Fund.