Christopher Brooks, Customer Experience Trainer, Lexden, The CX Practice

Lexden, established in 2011 has helped companies as diverse as PlayStation, ASOS, Park Inn Hotels, More Th>n, UCL, npower and Visa understand the value of and apply a customer-led approach to business. We help brands identify what matters most to their customers, how to make it the purpose of their organisation and how to deliver it to increase the customer's value.