The Sensologists meetups with Sarah Hyndman

Hello I’m Sarah Hyndman, a designer/researcher, author and speaker. I’m the founder of Type Tasting, curator of The Sensologists briefings and host of the Seeing Senses podcast. I’m the author of the bestselling book ‘Why Fonts Matter’, I co-publish papers with Professor Charles Spence from the University of Oxford, and I collaborate with chef Heston Blumenthal as his experiential font science expert. I speak at conferences around the world from TEDx to SXSW, Adobe to GroupM. My topic is Multi-Sensory Thinking as a process. My work is informed by over ten years running mass participation multi-sensory typography experiments.